A Done-for-You Marketing System Built For Handmade Businesses
So you can get back to doing what you love most. Creating.
Spending every evening marketing wasn't what you signed up for.
Made by real people
Sustainable
Support small
A Done-for-You Marketing System Built For Handmade Businesses
So you can get back to doing what you love most. Creating.
Find Handmade is about helping small UK makers stand stronger together. Big businesses have huge marketing budgets, teams of people and endless advertising power but handmade businesses have something they can’t manufacture: real stories, craftsmanship and human connection. Find Handmade brings like-minded makers together to pool their marketing power, share the cost of professional advertising and reach more of the right customers as a collective. Instead of trying to compete with big business alone, you get to market together, grow together and make handmade a bigger part of the way people shop.
You Didn't start Your Business To Become Another Cog In The Machine.
You started because you cared.
You cared about making something beautiful, useful or meaningful with your own two hands. You cared about the materials you used, where they came from, how your products were made and the people who bought them.
Maybe you wanted to build something that belonged to you. Something slower. Something more human. Something that gave you the freedom to work around your family and create a living from something you genuinely believe in.
But building a handmade business today can feel like swimming against the tide.
You're competing for attention with huge companies that can manufacture thousands of products at a fraction of the price. Businesses built around mass production, disposable products, relentless consumption and supply chains where the people making the products can be paid too little, while the environment pays the real cost.
And then there's you.
Trying to photograph your products, answer messages, make orders, source materials, package everything beautifully, keep your books straight, post on Instagram, write emails, figure out what the algorithm wants this week, find new customers and somehow find the time to actually make the things you sell.
It's exhausting.
And perhaps the most frustrating part is that you know there are people who would choose handmade.
People who want to buy fewer, better things. Who care about supporting independent makers. Who want to know the person behind what they're buying. Who would rather their money go towards a small UK business, a family and a real person than disappear into the profits of another enormous corporation.
The problem isn't that handmade doesn't matter.
The problem is that the people who care about it are often struggling to find you.
We believe handmade is the solution.
A world filled with thoughtful, beautifully made products from independent UK businesses is worth fighting for.
A marketplace where your money supports real people rather than faceless corporations.
Where products are made with care rather than churned out as quickly and cheaply as possible.
Where buying something isn't just a transaction — it's a way of supporting someone's creativity, livelihood, family and future.
We don't think handmade needs to beat mass production by becoming more like it.
We think it needs to become easier for the right people to discover it.
That's why we created Find Handmade.
You Didn't start Your Business To Become Another Cog In The Machine.
You started because you cared.
You cared about making something beautiful, useful or meaningful with your own two hands. You cared about the materials you used, where they came from, how your products were made and the people who bought them.
Maybe you wanted to build something that belonged to you. Something slower. Something more human. Something that gave you the freedom to work around your family and create a living from something you genuinely believe in.
But building a handmade business today can feel like swimming against the tide.
You're competing for attention with huge companies that can manufacture thousands of products at a fraction of the price. Businesses built around mass production, disposable products, relentless consumption and supply chains where the people making the products can be paid too little, while the environment pays the real cost.
And then there's you.
Trying to photograph your products, answer messages, make orders, source materials, package everything beautifully, keep your books straight, post on Instagram, write emails, figure out what the algorithm wants this week, find new customers and somehow find the time to actually make the things you sell.
It's exhausting.
And perhaps the most frustrating part is that you know there are people who would choose handmade.
People who want to buy fewer, better things. Who care about supporting independent makers. Who want to know the person behind what they're buying. Who would rather their money go towards a small UK business, a family and a real person than disappear into the profits of another enormous corporation.
The problem isn't that handmade doesn't matter.
The problem is that the people who care about it are often struggling to find you.
We believe handmade is the solution.
A world filled with thoughtful, beautifully made products from independent UK businesses is worth fighting for.
A marketplace where your money supports real people rather than faceless corporations.
Where products are made with care rather than churned out as quickly and cheaply as possible.
Where buying something isn't just a transaction — it's a way of supporting someone's creativity, livelihood, family and future.
We don't think handmade needs to beat mass production by becoming more like it.
We think it needs to become easier for the right people to discover it.
That's why we created Find Handmade.
Hey, Fellow Entrepreneur
I've been searching for something that doesn't exist for the last 15 years.
Since I was a teenager I have started business after business after business only to find that they are all the same. Whether I was packing tea, breeding reptiles or creating wood crafts. I encountered the same problem over and over again. I ran out of time every single time.
I personally have always had a passion for the marketing side of the business so I wanted to spend my time marketing more than making. But the business required me to wear ALL of the hats. picker, packer, maker, marketer you name it. I had to do it.
This was hard when I was 18 but now as a mother of 4 its impossible to run every department. That's why I decided I want to do the one part I love most; marketing. And in doing so I want to help people like you do more of what you love most; creating amazing products.
I've been searching for something that doesn't exist for the last 15 years.
Since I was a teenager I have started business after business after business only to find that they are all the same. Whether I was packing tea, breeding reptiles or creating wood crafts. I encountered the same problem over and over again. I ran out of time every single time.
I personally have always had a passion for the marketing side of the business so I wanted to spend my time marketing more than making. But the business required me to wear ALL of the hats. picker, packer, maker, marketer you name it. I had to do it.
This was hard when I was 18 but now as a mother of 4 its impossible to run every department. That's why I decided I want to do the one part I love most; marketing. And in doing so I want to help people like you do more of what you love most; creating amazing products.
We don't believe that small businesses need to become big businesses to compete.
We believe small businesses can become stronger by standing together.
We don't believe that small businesses need to become big businesses to compete.
We believe small businesses can become stronger by standing together.
Imagine if running a business was all that you had hoped it would be. You would:
Know how much you be making every month because sale would be more consistent.
Work the set hours that you want to (no more unpaid overtime).
Have more uninterrupted time creating products.
Be able to spend more quality time with the ones you love.
Less stressed about learning the newest marketing trend.
Enjoy being a small business owner again.
Imagine if running a business was all that you had hoped it would be. You would:
Know how much you be making every month because sale would be more consistent.
Work the set hours that you want to (no more unpaid overtime).
Have more uninterrupted time creating products.
Be able to spend more quality time with the ones you love.
Less stressed about learning the newest marketing trend.
Enjoy being a small business owner again.
INTRODUCING
Our Done-for-you marketing Agency that we have created specifically for handmade businesses in the UK
So you can get back to loving you handmade business.
We bring handmade businesses together to share the cost of marketing, allowing then access to the strategies, advertisement and and email marketing they need to grow- without the traditional price tag.
How Find Handmade works
IT'S NOT JUST MARKETING, IT'S A TEAM EFFORT.
No more swimming up steam alone. Find handmade is the boat and carrying you and 10 other businesses up stream together.
We carefully chose each business and market towards one common customer persona.
Join The Cohort
We group you with a handful of complementary handmade businesses that appeal to the same type of customer. You each have your own products brand and story, but you're targeting the same person.
We Build The Marketing.
We create the strategy, landing page, lead magnet, advertising and email campaigns around your shared customer. Your products and stories are woven naturally into the marketing, giving each business exposure while creating a genuinely useful experience for the customer.
Your marketing Power Multiplies
Because the cohort share the cost of the marketing, we can put a much bigger budget behind your campaigns than most small businesses could comfortably manage alone.
We Optimise everything.
Great marketing takes time to get right, everything that we create will be tested over and over and over again to get the absolute best results from our efforts.
Grow Together
As the cohort grows, so does the collective audience, data and marketing knowledge behind it. We get to know your audience so well that our marketing doesn't even feel like marketing.
One business might struggle to compete with the big brands. Ten small businesses working together can start to make a meaningful difference.
How Find Handmade works
IT'S NOT JUST MARKETING, IT'S A TEAM EFFORT.
No more swimming up steam alone. Find handmade is the boat and carrying you and 10 other businesses up stream together.
We carefully chose each business and market towards one common customer persona.
Join The Cohort
We group you with a handful of complementary handmade businesses that appeal to the same type of customer. You each have your own products brand and story, but you're targeting the same person.
We Build The Marketing.
We create the strategy, landing page, lead magnet, advertising and email campaigns around your shared customer. Your products and stories are woven naturally into the marketing, giving each business exposure while creating a genuinely useful experience for the customer.
Your marketing Power Multiplies
Because the cohort share the cost of the marketing, we can put a much bigger budget behind your campaigns than most small businesses could comfortably manage alone.
We Optimise everything.
Great marketing takes time to get right, everything that we create will be tested over and over and over again to get the absolute best results from our efforts.
Grow Together
As the cohort grows, so does the collective audience, data and marketing knowledge behind it. We get to know your audience so well that our marketing doesn't even feel like marketing.
INTRODUCING
Our Done-for-you marketing Agency that we have created specifically for handmade businesses in the UK
So you can get back to loving you handmade business.
We bring handmade businesses together to share the cost of marketing, allowing then access to the strategies, advertisement and and email marketing they need to grow- without the traditional price tag.
MARKETING FINALLY MADE SIMPLE
HERE'S WHAT YOU'LL BE PART OF
MARKETING FINALLY MADE SIMPLE
HERE'S WHAT YOU'LL BE PART OF
01
Completely Done-for-You Email Marketing Campaigns
No more sending emails and hoping they convert. We plan, test and set up everything.
WHAT YOU'LL GET:
Welcome sequence
3-6 month introduction campaign
Up to 6 seasonal email campaigns every year
01
Completely Done-for-You Email Marketing Campaigns
No more sending emails and hoping they convert. We plan, test and set up everything.
WHAT YOU'LL GET:
Welcome sequence
3-6 month introduction campaign
Up to 6 seasonal email campaigns every year
02
Email List Building System
Not everyone is ready to buy the first time they discover your business. So we grow an email list and nurture your new audience until they are ready to buy.
WHAT YOU'LL GET:
A landing page that captures emails
A lead magnet that your target audience will love.
The lead magnet could be a quiz, ebook, checklist or something else your idea customer will love.
02
Email List Building System
Not everyone is ready to buy the first time they discover your business. So we grow an email list and nurture your new audience until they are ready to buy.
WHAT YOU'LL GET:
A landing page that captures emails
A lead magnet that your target audience will love.
The lead magnet could be a quiz, ebook, checklist or something else your idea customer will love.
03
Paid Advertisement
Unlike most marketing agencies, your ad spend is included in the price of our service.
WHAT YOU'LL GET:
We will run a mix of Facebook, Instagram and Pinterest ads
Your ad spend will be included in the price (don't worry its affordable)
03
Paid Advertisement
Unlike most marketing agencies, your ad spend is included in the price of our service.
WHAT YOU'LL GET:
We will run a mix of Facebook, Instagram and Pinterest ads
Your ad spend will be included in the price (don't worry its affordable)
04
Optimization of Every Step
The most important part of our whole service. Even the best marketers in the world don't get it right first time. Great marketing requires trial and error.
WHAT YOU'LL GET:
A/B split testing across everything we create
Performance tracking so you can see how things are going
04
Optimization of Every Step
The most important part of our whole service. Even the best marketers in the world don't get it right first time. Great marketing requires trial and error.
WHAT YOU'LL GET:
A/B split testing across everything we create
Performance tracking so you can see how things are going
05
Lifetime listing
on Find Handmade
We are growing directory. A place where your future customers can find you, learn about you and build trust. It's only the beginning but we can see big things in our directories future.
WHAT YOU'LL GET:
Lifetime listing exclusive for customers of Find Handmade (usually listing price £9.99 a month)
05
Lifetime listing
on Find Handmade
We are growing directory. A place where your future customers can find you, learn about you and build trust. It's only the beginning but we can see big things in our directories future.
WHAT YOU'LL GET:
Lifetime listing exclusive for customers of Find Handmade (usually listing price £9.99 a month)
06
Here's where
the magic happens
Find Handmade is based upon team work. Instead of asking each business to fund their own digital marketing we group together businesses that serve the same audience (but sell different products) and we allow them to share the cost of quality marketing.
WHAT YOU'LL GET:
Access to a larger digital marketing budget (more than 6x larger than what you pay us)
Access to an audience of ready to buy customers
Your free time back
06
Here's where
the magic happens
Find Handmade is based upon team work. Instead of asking each business to fund their own digital marketing we group together businesses that serve the same audience (but sell different products) and we allow them to share the cost of quality marketing.
WHAT YOU'LL GET:
Access to a larger digital marketing budget (more than 6x larger than what you pay us)
Access to an audience of ready to buy customers
Your free time back
We know what you are wondering
So How Much Is It Going to Cost?
By signing up with Find Handmade you will be gaining access to a £5459.99 of a joint digital marketing budget each month.
A dedicated Digital marketer will set up and manage everything from lead magnet to email campaigns and everything in between.
(value: £1500p/m)
Social media ads managed and optimised. All ad costs are included in the price.
( value: £3950p/m)
A life time subscription to Find Handmade's brand new directory.
(value: £119.88 per year)
So How Much Is It Going to Cost?
By signing up with Find Handmade you will be gaining access to a £5459.99 of a joint digital marketing budget each month.
A dedicated Digital marketer will set up and manage everything from lead magnet to email campaigns and everything in between.
(value: £1500p/m)
Social media ads managed and optimised. All ad costs are included in the price.
( value: £3950p/m)
A life time subscription to Find Handmade's brand new directory.
(value: £119.88 per year)
THAT'S ALMOST £5460 OF VALUE EVERY MONTH
When we started our first business this was a budget we could only dream of.
For most small businesses, hiring a email marketer, an ads manager and spending £2000 a month on ads is completely out of the question. And most don't want to have to manage a team of people as well as run the rest of the business. So we have create a system that keeps cost to a minimum and actually saves you time.
THAT'S ALMOST £5460 OF VALUE EVERY MONTH
When we started our first business this was a budget we could only dream of.
For most small businesses, hiring a email marketer, an ads manager and spending £2000 a month on ads is completely out of the question. And most don't want to have to manage a team of people as well as run the rest of the business. So we have create a system that keeps cost to a minimum and actually saves you time.
YOU CAN ACCESS ALL OF THIS FOR JUST £395 PER MONTH
You'll get:
Dedicated digital marketer
seasonal campaigns
Lead magnet creation
Email list building
Access to a community of like minded entrepreneurs
A/B split testing
Dedicated landing page
Minimum £2000 ad spend when Cohort is at full capacity
All for just £395 per month
YOU CAN ACCESS ALL OF THIS FOR JUST £395 PER MONTH
You'll get:
Dedicated digital marketer
seasonal campaigns
Lead magnet creation
Email list building
Access to a community of like minded entrepreneurs
A/B split testing
Dedicated landing page
Minimum £2000 ad spend when Cohort is at full capacity
All for just £395 per month
Find Handmade is a place to discover amazing handmade businesses and products made in the UK — while giving independent makers the marketing support they need to grow.
We bring together a carefully selected community of handmade businesses and help put their products in front of the people who are actually looking to buy them.
Think of it as a little corner of the internet dedicated to discovering brilliant British-made products.
Find Handmade is for UK-based businesses that make genuinely handmade products.
We’re particularly interested in businesses creating beautiful, thoughtful and unique products across areas such as home-ware, gifts, baby products, beauty, fashion, crafts and sustainable living.
Every business that we work with is required to apply and if their business fit well into one of out marketing cohorts their application will be excepted immediately or they will be added to our wait list.
No — and that's one of the biggest reasons Find Handmade exists.
Running a handmade business already means doing everything from making products and packing orders to answering customers and managing your website.
Our aim is to take some of the marketing weight off your shoulders, helping with things like campaigns, email marketing, advertising and customer acquisition.
You get to spend more time doing the thing you actually love: making.
That being said, great marketing takes time to get right. We recommend that you continue as much of your usually marketing as you can afford while we set up and optimise.
First things first, we carefully select 10 handmade business that sell products that solve our customers problem. We then create email sequences and email campaigns that help to nurture these customers until they are ready to purchase from your website. Because this is a team effort the available funds are much higher than if you wanted to do this alone.
We can’t promise a specific number of sales — no genuine marketing service can.
What we can guarantee is that we’ll put the marketing systems, strategy and activity in place to give your business a much better opportunity to be discovered by potential customers.
To join Find Handmade we ask for a £395 per month fee. This fee includes Social media ads management, list building system, inclusion in email marketing campaigns and a lifetime membership to Find Handmade Directory (which is coming soon).
Absolutely not.
You don't need thousands of Instagram followers, a huge email list or a massive advertising budget.
In fact, Find Handmade was created with small businesses in mind.
You bring your products and your passion. We help you with the marketing.
Not quite.
Traditional agencies generally work one-to-one with individual businesses.
Find Handmade is built around a community and cohort model, allowing a group of complementary handmade businesses to share certain marketing resources and benefit from collective campaigns.
That means you can access marketing expertise and advertising opportunities without having to shoulder the full cost of doing everything alone.
The goal is simple: help more of the right people discover your products.
But the benefits can go much further than that.
With the right marketing working consistently in the background, you can build greater brand awareness, attract new customers, grow an audience you actually own, increase repeat purchases and create a more predictable source of sales.
Most importantly, you don't have to figure it all out alone.
You get to be part of a community of independent makers who are all working towards the same thing:
Building a successful handmade business without sacrificing the reason they started it in the first place.
Find Handmade is a place to discover amazing handmade businesses and products made in the UK — while giving independent makers the marketing support they need to grow.
We bring together a carefully selected community of handmade businesses and help put their products in front of the people who are actually looking to buy them.
Think of it as a little corner of the internet dedicated to discovering brilliant British-made products.
Find Handmade is for UK-based businesses that make genuinely handmade products.
We’re particularly interested in businesses creating beautiful, thoughtful and unique products across areas such as home-ware, gifts, baby products, beauty, fashion, crafts and sustainable living.
Every business that we work with is required to apply and if their business fit well into one of out marketing cohorts their application will be excepted immediately or they will be added to our wait list.
No — and that's one of the biggest reasons Find Handmade exists.
Running a handmade business already means doing everything from making products and packing orders to answering customers and managing your website.
Our aim is to take some of the marketing weight off your shoulders, helping with things like campaigns, email marketing, advertising and customer acquisition.
You get to spend more time doing the thing you actually love: making.
That being said, great marketing takes time to get right. We recommend that you continue as much of your usually marketing as you can afford while we set up and optimise.
First things first, we carefully select 10 handmade business that sell products that solve our customers problem. We then create email sequences and email campaigns that help to nurture these customers until they are ready to purchase from your website. Because this is a team effort the available funds are much higher than if you wanted to do this alone.
We can’t promise a specific number of sales — no genuine marketing service can.
What we can guarantee is that we’ll put the marketing systems, strategy and activity in place to give your business a much better opportunity to be discovered by potential customers.
To join Find Handmade we ask for a £395 per month fee. This fee includes Social media ads management, list building system, inclusion in email marketing campaigns and a lifetime membership to Find Handmade Directory (which is coming soon).
Absolutely not.
You don't need thousands of Instagram followers, a huge email list or a massive advertising budget.
In fact, Find Handmade was created with small businesses in mind.
You bring your products and your passion. We help you with the marketing.
Not quite.
Traditional agencies generally work one-to-one with individual businesses.
Find Handmade is built around a community and cohort model, allowing a group of complementary handmade businesses to share certain marketing resources and benefit from collective campaigns.
That means you can access marketing expertise and advertising opportunities without having to shoulder the full cost of doing everything alone.
The goal is simple: help more of the right people discover your products.
But the benefits can go much further than that.
With the right marketing working consistently in the background, you can build greater brand awareness, attract new customers, grow an audience you actually own, increase repeat purchases and create a more predictable source of sales.
Most importantly, you don't have to figure it all out alone.
You get to be part of a community of independent makers who are all working towards the same thing:
Building a successful handmade business without sacrificing the reason they started it in the first place.
Our 90 day love it or money back Guarantee
We are so certain that you are going to working with us that’s why as long as you complete the actions we ask of you and give us everything we need to do our job properly, we’ll refund your Find Handmade service fee if you decide it isn’t right for you within your first 90 days.
We are genuinely here to make a difference for handmade business owners in the UK. So if you are not happy we are not happy.
Our 90 day love it or money back Guarantee
We are so certain that you are going to working with us that’s why as long as you complete the actions we ask of you and give us everything we need to do our job properly, we’ll refund your Find Handmade service fee if you decide it isn’t right for you within your first 90 days.
We are genuinely here to make a difference for handmade business owners in the UK. So if you are not happy we are not happy.
A Change Has To Come and Unfortunately One Small Business Can't Do It Alone.
At Find Handmade we are committed to changing the lives of as many handmade business in the UK.
We believe that small and handmade businesses are the back bone of a functioning society. Without the quirky, unique, skillful creations these businesses provide, what are we left with? Big, soulless, unimaginative businesses whose only motive is to make a quick buck, without even a tiny thought for the small business they might close down because of their ability to cut costs.
The only way to combat this cycle is to work together and become not one small business but a massive power house of small businesses working together.
I hope you will join us in making the UK a better place for small businesses.
A Change Has To Come and Unfortunately One Small Business Can't Do It Alone.
At Find Handmade we are committed to changing the lives of as many handmade business in the UK.
We believe that small and handmade businesses are the back bone of a functioning society. Without the quirky, unique, skillful creations these businesses provide, what are we left with? Big, soulless, unimaginative businesses whose only motive is to make a quick buck, without even a tiny thought for the small business they might close down because of their ability to cut costs.
The only way to combat this cycle is to work together and become not one small business but a massive power house of small businesses working together.
I hope you will join us in making the UK a better place for small businesses.
Ready to Grow Together?
You don't need a huge advertising budget.
You don't need to master digital marketing.
You don't have to do it alone.
We can't wait to grow with you!
Ready to Grow Together?
You don't need a huge advertising budget.
You don't need to master digital marketing.
You don't have to do it alone.
We can't wait to grow with you!
Marketing for Handmade Business. Done Together.
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